"Quality television is not just about what we watch. It is also about how we watch."

John Alexander has been running seminars and workshops in film, television and interactive media for more than 20 years. Subjects include:

• what makes a good story?
• how do writers create engaging characters?
• what makes an interactive narrative?
• how stories work in branding, media, advertising and the rhetorical arts

"A course in how stories work is a course in intellectual self-defence."